Client: Ksubi
Services: PDP copy, SEO
Year: 2018
Ksubi’s copy must be simplified and its tone of voice should be informative and concise. The function of the brand’s copy is to focus on Ksubi’s place in culture and its disruptive visual appeal.

Selected work:


Ksubi by Ksubi Jacket

The Ksubi by Ksubi jacket is shaped to a classic bomber profile inspired by the MA-1 flight jacket, cut from smooth shell and lined in diamond quilt. The ribbed trims help lock in heat and the self-referential print across the back nods to the importance of collaborating with yourself. Wear with our jeans.